Linear Model of Communication Essay

It is a one way shape to communicate with others. It consists of the s fetch uper encryption a message and channeling it to the receiving system in the presence of noise. Draw backs the elongated exemplification assumes that there is a clear cut beginning and end to intercourse. It also displays no feedback from the receiver. For example a letter, email, text message, lecture. on that point ar two main linear mould which ar used to apologize the human chat regale. They are Shannon and weaver Model (1949)The original simulate was designed to mirror the functioning of radio and rally technologies. Their initial model consisted of three primary ploughshares sender, channel, and receiver. The sender was the part of a scream a person spoke into, the channel was the telephone itself, and the receiver was the part of the phone where one could hear the other person. Shannon and weaver finch also accepted that often there is static that interferes with one listening to a telephone conversation, which they deemed noise. The noise could also mean the absence of signal. Berlos SMCR Model (1960)In 1960, David Berlo expanded on Shannon and weaverbirds linear model of communication and created the SMCR Model of Communication. The Sender- pith- crinkle-Receiver Model of communication separated the model into clear separate and has been expanded upon by other scholars.Shannon Weaver ModelClaude Elwood Shannon (April 30, 1916- February 24,2001) was an American mathematician, electronic engineer and cryptographer.He is know as the pay off of info theory. He was a student of Michigan University. He was a graduate in both engineering and mathematics. He worked in Bell laboratories, Massachu depositts establish of Technology, Institute for Advanced Studies.He got IEEE Medal of Honor, Kyoto Prize, Harvey Prize awards. pic Warren Weaver (July 17, 1894- Nov 24, 1978) was an American Scientist, Mathematician and Science administrator.He is wide recognized as one of the pioneers of machine interpretive program and as important figure in creating support for science in US. He was a student of University of Wisconsin- Madison. IntroductionShannon- Weaver model is nonplus of all model in communication. The theory based on how a concept goes to a place from another. It is also known as numeric theory of communication. Shannon published A Mathematical surmisal of Communication hold in two parts in the July and October numbers of the Bell scheme Technical Journal in 1949. The book co-authored with Weaver The Mathematical Theory of Communication reprints Shannons article. Later Weaver apologiseed the model and popularized it.FormulaC = W log2(1+S/N) where,C Channel capacityW BandwithS Signal levelN Noise powerThis model is specially designed to develop the effective communication between sender and receiver. in like manner they find factors which affecting the communication process called Noise. At premiere the model was develope d to improve the Technical communication. Later its widely applied in the field of Communication. Communication modelThe process of Shannon- Weaver model is as below picSome key points of this model are granted below Information lineage chooses desired message among a set of possible messages which can be mixture of any form of create verbally or spoken, image or sound. Transmitter changes the message into the signal, also known as encoder. Message is the thing which is sent and received and all communication is about. Channel is the path that message passes through from the transmitter to the receiver. Receiver is the quash transmitter which changes the signal back into the message, also known as decoder. cultivation is the target place of the genic message. Noise is any un fateed additions to the transmitted signal which cause distortion or error in transmission. picShannon Weaver model of communicationRequirmentsThere are eight (08) requirments of Shannon- Weav er model. They are Source Encoder Message Channel Decoder Reciever Noise FeedbackExampleMr. caravanserai made call to his assistant come here I want to see you. During his call, noise appeared (transmission error) and his assistant received I want only. again abetter _or_ abettor asked Thomson (feedback) what do you want Mr. Khan?. Sender Mr. KhanEncoder retrieve (Mr. Khan)Channel CableNoise Distraction in voice reception Telephone (Assistant)Receiver Assistant.Due to transmission error or noise, Assistant cant able to conceive Thomsons messages. CriticismThere are also criticism of Shannon- Weaver model. One of the simplest model and its everyday applied in various communication theories. The model which attracts both academics of forgiving communication and Information theorist to leads their further research in communication. Its more effective in person-to-person communication than group or mass audience. The model based on Sender and Receiver. present sender plays the primary role and receiver plays the secondary role (receive the culture or passive). Communication is not a one way process. If its behaved like that, it testament lose its strength. For example Audience or receiver who listening a radio, reading the books or watching television is a one way communication because absence of feedback. Understanding Noise will helps to solve the various problems in communication.ConclusionBasically Shannon made this model not for the human communication. Rather he conceived the mediated communication, to be apparent the very phony conversation. Later human communication scholars began to use it to explain the unmediated human communication, as it is very simple and not faraway away.Berlos SMCR ModelpicDr. David K. Berlo (1929- 1996) was an American communication experts. He is called as the father of modern mass communication. Dr. Berlo explained his model as an expansion of Shannon- Weaver model in 1960 in his book The Process of Com munication. He was a professor of department of communication, Michigan State University (MSU). IntroductionThe model of David Berlo is known as Berlos SMCR model. The meaning of SMCR is SourceMessageChannelRecieverCommunication ModelpicElements of communicationS SourceThe source in other words also called the sender is the one from whom the estimate originates. He is the one who transfers the information to the receiver after carefully lay his thoughts into words. It is done with the help of Communication Skills Attitude Knowledge Social dust CultureM MessageWhen an individual converts his thoughts into words, a message is created. The process is also called as Encoding. Any message further comprises of the following elements meaning Element Treatment Structure CodeC ChannelChannel truly refers to the medium how the information flows from the sender to the receiver. Some are Hearing. Tasting. Seeing. Smelling. Touching. in all the five senses are the channels which help human beings to communicate with distri andively other. R Receiver When the message reaches the receiver, he tries to empathise what the listener actually wants to convey and then responds accordingly. This is also called as decoding. The receiver should be on the same platform as the speaker for smooth flow of information and better understanding of the message. He should possess good communication skills to understand what the speaker is trying to convey. He should have the right attitude to understand the message in a positive way. His knowledge should also be at par with the listener and must know about the subject. He should also be from the same social and cultural background ripe like the speaker.picExample of SMCR modelWeak Point No feedback more unilinearStrong Point Save money Save time comfortable to pass Repeatation ReplicationConclusionThough there is no feedback but Berlos SMCR model has a in development communication.